Adding a custom frame with a clear call-to-action (CTA) gives scanners immediate context on what will happen when they scan.
Available frame styles
- None: minimalist borderless QR code
- Border: clean rounded border outlining the code
- Tag Below: bold banner beneath the code displaying your CTA text
- Tag Above: prominent top banner announcing the action
- Full Frame: cohesive background container enclosing code and message
Effective CTA copy
Use action-oriented verbs: "SCAN FOR MENU", "CONNECT TO WIFI", "GET 20% OFF", or "SAVE CONTACT". Specific prompts generate significantly higher engagement than generic "SCAN ME" labels.